Mission statement
Whale Wise aims to promote a harmonious relationship between humans and whales through scientific research and public engagement.
Aims and objectives
Aim 1: study the interaction between whales and human activity
Objective 1: deduce the short-term behavioural and physiological response of cetaceans to human-derived changes in the marine environment.
Objective 2: assess the impact of such response on the immediate welfare of individual animals.
Objective 3: model the impact of short-term responses on the long-term health and status of populations.
Objective 4: share the results of primary research with the scientific community through published, peer-reviewed articles and conference presentations.
Aim 2: engage with the public and other relevant stakeholders through research and education
Objective 1: share the results of scientific research with the public in a transparent, equitable and fair way.
Objective 2: organise open events to educate the public about marine research and conservation, locally and generally. Such events should also allow the public to express their opinions.
Objective 3: run citizen science projects to facilitate a mutually beneficial relationship between the general public, businesses and scientists.
Objective 4: campaign for the inclusion of conservation initiatives into local, regional and national legislation.